One of the biggest mental shifts I have ever made when it came to making better decisions and ultimately working toward my Ideal Business was substituting one four letter word for another.

Instead if thinking: ‘Should I spend my time doing this’, I switched to thinking…

‘Should I spend my life doing this.’

See, sometimes I think that the way we think about things or talk about things is designed to minimize the impact of our choices.

If I say that I spent 50% of my time dealing with stuff in my business that I didn’t particularly enjoy…I could rationalize it as the cost of doing business or tell myself that most people spend far more time than that doing things they don’t enjoy.

But if I say I spent 50% of my life in that same situation – it seems far more troubling. I’m more motivated to change because I can’t retrieve that 50% of my life once it’s gone.

Maybe it’s just semantics…but the way we spend our time is actually the way we’re spending our lives…and to me that means no settling.

When I really embraced this way of thinking I knew that creating my Ideal Business wasn’t just an interesting idea…it was a must.

My belief is that when you decide what and who you’re spending your time on…you shouldn’t settle – because you’re actually spending your life on them.

So whether you choose to use this approach or not, the message is really that you have the opportunity to do, be and have almost anything you want…but you can’t achieve any of it by settling.

And every day that you’re not pursuing your Ideal Business, spending time with those that are important to you or doing the things that you truly want to do is a day you can’t get back.

We all have the same 168 hours each week…are you spending yours the way you want?

P.S. Whenever you’re ready… here are 4 ways I can help you grow your coaching business:

Get more quality leads consistently…and get the proven blueprint for exactly how to convert them to paying clients.

We give you the tools & the coaching in the industry’s first ‘done with you’ lead generation & conversion program.

If you want to try FLA send me a message here with ‘FLA’ and I’ll get you all the details.

If you would like to get access to more resources & tools than most franchises provide and join the top private community of fitness business owners in the world, you can ‘test drive’ Virtual Fitness Mastermind.

If you’re interested – send me a message with ‘VFM’ in it here.

If you’d like to boost your monthly recurring revenue by at least $4000 / mo [guaranteed], we can help.

Work with me & my team to grow your clientele and monthly recurring revenue by building a few ‘producer’ habits and putting some simple marketing & conversion systems in place that attract the right people into your business.

Plus, there’s zero risk. We’ll create enough new revenue in month one to cover the program, or we’ll give you your first month’s fee back.

If you’re interested – send me a message with ‘BGA’ in it here.

If you’d like to work directly with me and my team to earn more income, have more impact and enjoy more freedom… just send me a message here and with the word ‘Private’, tell me a little about your business & your goals and I’ll get you all the details!

P.S. Whenever you’re ready… here are 4 ways I can help you grow your coaching business:

1 – Join Fitness Lead Academy.

Get more quality leads consistently…and get the proven blueprint for exactly how to convert them to paying clients.

We give you the tools & the coaching in the industry’s first ‘done with you’ lead generation & conversion program.

If you want to try FLA send me a message here with ‘FLA’ and I’ll get you all the details.

2. Get 30 days of Virtual Fitness Mastermind For Just $1

If you would like to get access to more resources & tools than most franchises provide and join the top private community of fitness business owners in the world, you can ‘test drive’ Virtual Fitness Mastermind.

If you’re interested – send me a message with ‘VFM’ in it here.

3. Increase Your Monthly Revenue with Business Growth Accelerator Program.

If you’d like to boost your monthly recurring revenue by at least $4000 / mo [guaranteed], we can help.

Work with me & my team to grow your clientele and monthly recurring revenue by building a few ‘producer’ habits and putting some simple marketing & conversion systems in place that attract the right people into your business.

Plus, there’s zero risk. We’ll create enough new revenue in month one to cover the program, or we’ll give you your first month’s fee back.

If you’re interested – send me a message with ‘BGA’ in it here.

4. Work With Me and My Team Privately.

If you’d like to work directly with me and my team to earn more income, have more impact and enjoy more freedom… just send me a message here and with the word ‘Private’, tell me a little about your business & your goals and I’ll get you all the details!