BLOG 2018-05-15T00:19:14+00:00

Today I turn 47 and it’s been very different sort of year. I got to enjoy some incredible experiences like a family trip to Hawaii with friends, a handful of other vacations and a lot of wonderful moments with the people I care about. But we also [...]

Now that you know about the Attract & Convert Units, let’s focus on the Deliver Unit. And if you need a recap of the first 4 parts of this series, you can see them here: Part One: [...]

Yesterday I talked about the ‘Attract Unit’ as the first step in getting someone to become a client. Well, the second Unit…the ‘Convert Unit’ is the real marketing engine for my business and it’s also the way you make competition irrelevant. Once you [...]

Back in 2005 & 2006 I started to try to figure out an approach to marketing that would make competition less relevant. I didn’t want to be lumped in with every other gym or trainer in the Yellow Pages (remember those?) or at health fairs since bo [...]

My job is helping entrepreneurs like you solve their problems.You solve your clients’ problems…I solve yours. And when I ask business owners like you (I just did this a few days ago and got hundreds of replies) what your biggest problem is… …the answ [...]

Decades ago Napoleon Hill interviewed hundreds of successful entrepreneurs. His works like Think & Grow Rich are legendary - and his influence has been felt by millions. But one of his most important findings, in my opinion, was that of all the succe [...]

One of the biggest mental shifts I have ever made when it came to making better decisions and ultimately working toward my Ideal Business was substituting one four letter word for another. Instead if thinking: 'Should I spend my time doing this', I s [...]

I’d say that baseball…either playing or coaching, has taught me more than any other experience outside of being a parent - and many of those things that I learned through baseball have been at the core of any business success I’ve had. So I thought I [...]