Pretty much everyone in the fitness and sports performance industry is wrong about how to approach growing their businesses. They work from the ‘outside back in’ and the result is a business that is bland and boring to the market regardless of how gr [...]
All too often, the difference between us succeeding and not is simply taking action. We know a lot of things we could do…but we need to actually start by doing one of them. With that in mind, here is a simple plan to get you going… Step [...]
With every passing day it seems like training businesses are starting to look more and more alike. Not so many years ago bootcamps & group based training businesses were unique. Now they’re everywhere. A few years ago offering monthly payments in [...]
Effectively selling is one of the most common things that separate a successful business from an unsuccessful one. The good news is that selling is more in line with everything else that you do as a coach than you probably think. The best way [...]
Automation seems to be a big topic these days. I’ve seen this in all industries but especially in fitness. And it makes sense. We’re all looking for that edge. The way to free up our time and not get bogged down with mindless tasks. The emergence of [...]
Meetings seem to get a bad rap. And trust me, I get the meetings that are a complete waste of time (Corporate America style), but when used right, I think it's one of the best tools for business growth, delegation, and team development. In our busine [...]
Back in my baseball coaching days I read a book by a famous football coach who had taken a job at a University with limited resources. He recognized that he couldn’t instantly do the same things his competition was doing better than they were doing i [...]
We spend a lot of time on marketing, lead generation, and business growth strategies. And rightfully so, leads are one of the lifelines of our business. However, something I don't think we spend enough time on is the product itself. What do people se [...]
There's been a large focus in 2018 on how Facebook is changing, and how that may impact how you generate leads. Lead generation will always be a part of our business, but it may be worth looking at spending more time on your existing clients, making [...]