Dr. Jack Ward is an Orthopedic Surgeon who specializes in Orthopedic Cancer surgery.  Intrigued by the ability of his patients to rehabilitate, Dr. Jack created, along with his partner, a boutique lifestyle medicine practice.

He and Dr. Kim are just starting to expand to the online world and while both were traditionally trained, Dr. Jack’s first question is how to market and promote and how to take the positive feedback from their current social media channels to convert sales.

In order to build a successful business you need to turn that attention into an ongoing conversation that leads to a professional relationship, and you need to have a value exchange so you can control the follow-up process. Controlling the follow-up is key to building relationships, extending offers and value. Don’t put the burden of follow up on your prospects!

Dr. Jack currently is working on an e-book, and he is offering a quiz and also offering consultations. When building a relationship there are different levels of commitment from your followers and there should always be a sequence to how you engage. Starting with the e-book, this doesn’t require the people to do anything except receiving the offer of value. Then through follow-up he can build engagement and then host quizzes and courses and consultation as he builds the know, like and trust factor with his audience.

Another great tip that I do myself is virtually in every email I send has a “super signature” on it. By this I mean that I am keeping my offers in front of my audience at all times

Dr. Jack asked about headlines for emails and what type of process or strategy he should have when writing them. I advise him not to “get cute” or feel the need for a clickbait type of headline; just make it reflective of the value of what you are offering and you’ll see the best results.

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P.S. Whenever you’re ready… here are 4 ways I can help you grow your coaching business:

Get more quality leads consistently…and get the proven blueprint for exactly how to convert them to paying clients.

We give you the tools & the coaching in the industry’s first ‘done with you’ lead generation & conversion program.

If you want to try FLA send me a message here with ‘FLA’ and I’ll get you all the details.

If you would like to get access to more resources & tools than most franchises provide and join the top private community of fitness business owners in the world, you can ‘test drive’ Virtual Fitness Mastermind.

If you’re interested – send me a message with ‘VFM’ in it here.

If you’d like to boost your monthly recurring revenue by at least $4000 / mo [guaranteed], we can help.

Work with me & my team to grow your clientele and monthly recurring revenue by building a few ‘producer’ habits and putting some simple marketing & conversion systems in place that attract the right people into your business.

Plus, there’s zero risk. We’ll create enough new revenue in month one to cover the program, or we’ll give you your first month’s fee back.

If you’re interested – send me a message with ‘BGA’ in it here.

If you’d like to work directly with me and my team to earn more income, have more impact and enjoy more freedom… just send me a message here and with the word ‘Private’, tell me a little about your business & your goals and I’ll get you all the details!

P.S. Whenever you’re ready… here are 4 ways I can help you grow your coaching business:

1 – Join Fitness Lead Academy.

Get more quality leads consistently…and get the proven blueprint for exactly how to convert them to paying clients.

We give you the tools & the coaching in the industry’s first ‘done with you’ lead generation & conversion program.

If you want to try FLA send me a message here with ‘FLA’ and I’ll get you all the details.

2. Get 30 days of Virtual Fitness Mastermind For Just $1

If you would like to get access to more resources & tools than most franchises provide and join the top private community of fitness business owners in the world, you can ‘test drive’ Virtual Fitness Mastermind.

If you’re interested – send me a message with ‘VFM’ in it here.

3. Increase Your Monthly Revenue with Business Growth Accelerator Program.

If you’d like to boost your monthly recurring revenue by at least $4000 / mo [guaranteed], we can help.

Work with me & my team to grow your clientele and monthly recurring revenue by building a few ‘producer’ habits and putting some simple marketing & conversion systems in place that attract the right people into your business.

Plus, there’s zero risk. We’ll create enough new revenue in month one to cover the program, or we’ll give you your first month’s fee back.

If you’re interested – send me a message with ‘BGA’ in it here.

4. Work With Me and My Team Privately.

If you’d like to work directly with me and my team to earn more income, have more impact and enjoy more freedom… just send me a message here and with the word ‘Private’, tell me a little about your business & your goals and I’ll get you all the details!