Fitness Business School – The Truth About Planning

Full Transcript

Hey, Pat Rigsby here and in today’s episode I want to talk with you about the truth about planning. Let’s get to it.

Welcome to the Fitness Business School podcast, the show for fitness business owners who want to grow their income, increase their impact and improve their lifestyle. Be sure to listen to the end of this episode because we have a brand new special offer exclusive for listeners. So stay tuned.

Having coached business owners for the better part of two decades it’s almost amazing to me how people will avoid the most probable effective things and skip over them to chase things that aren’t nearly as effective. And they’ll look for the latest, greatest TikTok ad but they won’t plan their day, right? And it kind of always makes me laugh when somebody is say when I’m speaking, or somebody new to our program, like, Hey, where can I get an annual marketing calendar?

I’m like, well, did you plan today? And they’ll say, no. I’m like, well then why are we worried about planning 11 months from now? And the reason I think people don’t plan their tomorrow, the way that I recommend it kind of comes down to two or three different things, right? The first is at the end of the workday, they are ready to just be done. They are they’re not interested in doing anything else, and they just are ready to disconnect. It’s a little like why hiring doesn’t work for
some people, because when they hire, they’re so ready to hand something off that they kind of abandon things and set that other person up to fail, just like, by not planning, we’re setting tomorrow up to fail. And so that’s the first reason. The second reason that planning sometimes doesn’t work is even if you plan tomorrow, sometimes you just never look at the plan the next day.

It’s like, okay, I have the best of intentions tonight, but then I just disconnect from it and never look at it the next day. And so you feel like it’s a waste of time ’cause you didn’t follow the plan. But then the third reason is that plans rarely go. Plans rarely go as scripted, right? Like, it’s like when somebody sketches out a bigger picture, like a business plan. Business plans never go as scripted. Performance never, like the results never look exactly like the projections did on a performance. But that doesn’t mean that it doesn’t work. In fact, I would tell you that planning really almost always works because it forces you to organize your thinking. It forces you to prioritize things. It forces you to get clear about what’s important, how much time you have, how you’re spending your time.

It is like a masterclass in self-awareness. And it’s okay if you have to course correct because, we’re operating in the real world, not in a hypothetical world, right? Your decisions, the things that you’re putting down on your schedule, they’re not happening in a vacuum. So you can plan tomorrow, but if something comes up, you have the ability to course correct, but now you’re not blindsided. You know what you’re trying to get done. You already know what you’re obligated
to or committed to. So it’s totally fine. Plus, if you say, Hey, here are my three action items I’m trying to complete for the day, and circumstances kind of dictate that you have to call an audible. Maybe you only get two of them done. Well, I assure you, if you wouldn’t have had a plan, you would’ve been lucky to get one of ’em done.

So if you are struggling, then you’re probably not planning. I mean, it’s okay if things turn out totally different than you plan. You still were, were making making progress because you still knew what you were trying to accomplish and you weren’t just being reactive and you weren’t just kind of saying,
I’m trying to get through the day instead of trying to get better. And I am almost dumbfounded, right? Like, by how oblivious we are to this because good coaches and I assume that you’re one, if you’re listening to this, good coaches plan their training sessions for clients. And that doesn’t mean that a client can’t come in and say, Hey, I tweaked this and I need to fix that. Or you’ve got a new client, you plan something and they can’t do it the way you expected or
whatever else.

I mean, we’re good at adapting, but it doesn’t mean that we’re just throwing out everything, right? But, but we’ve organized our time to make the most of it. I mean, we’re so good at planning training sessions for other people. We’re so good at problem solving in that sense, but we don’t apply these skills that we
have spent years trying to improve at and even master. We don’t apply them to our own goals and our own lives nearly as frequently as we should. So if you have kind of fallen off the, the wagon when it comes to planning consistently, or if you have never really gotten started, or if you’ve run into one of
those obstacles that I mentioned before understand that planning isn’t just about a to-do list. Planning is about organizing your thinking and selecting your actions so that you are moving towards where you want to be, rather than just settling for where you are.

Thanks for listening to this episode of The Fitness Business School.

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