Show Notes

  • The first fix for Pat was a baseball facility that was losing 70K annually
  • First, look for strengths
  • Over-delivering is never a bad place to begin
  • 70 new clients were brought in the month with an FEO
  • Turned 40 of them into ongoing clients
  • Next, he started a reactivation campaign
  • Launched a new program to his existing list
  • Got a press release published
  • Was able to dig out of the hole by the end of summer
  • Stay focused – you don’t need money and experience to succeed
  • A strong “why?” will get you there

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