Show Notes

  • A new perspective can do a lot for you
  • Re-connect often
  • But if you only re-connect to sell, it isn’t engaging
  • Reach out to build relationships without a pitch
  • Strong relationships lead to a strong business
  • Consider your email list or social presence as a community
  • Don’t treat followers as just names on a list
  • This reframes how you create content
  • It can be as simple as re-naming trainer to coach
  • Put your business under a microscope to see what you could do better

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