Fitness Business School – Lessons and Truths – Ep 2

Full Transcript

Hey, Pat Rigsby here and in this episode, I wanna spend a little bit of time touching on a couple more lessons or what I would consider truth that I’ve learned along my time in the industry. So again, I’ve got a lot of ground to cover, and I know this can be valuable to you. So let’s get to it.

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I think when we get into business, there are a lot of things that we’re probably kind of assumptive about, right? We, there are things that we think are gonna make us happy. There are things that are gonna be those milestone moments that, Hey, I’ll be successful when but the truth is the, the first lesson I wanted to touch on is the journey is where the sense of accomplishment should probably lie. If we are going to be happy as a business owner, see, we all want to hit those benchmarks and they serve as great motivators, right? They give you some focus because you, you have to gather your resources and distill your, your, your energy and efforts towards one thing or towards, you know, some sort of milestone. But the journey is really where all the good stuff is. I mean, I’ve set so many goals along my professional life. I mean, from wanting to play professional baseball, which I got to do at like the lowest possible level of independent professional baseball to, you know, benchmarks in the weight room. That a lot of times I didn’t make to coaching in a college world series, which we, we got to do in, you know, 2000 to, to starting a business, to making the Inc 500 fastest growing small businesses, which by the way, I fell a little bit, it short of we got to 563 and then even, you know, I wanted to make the entrepreneur franchise 500 of the 500 most successful franchises in the United States, which both of the franchise brands that, that I created made it a couple times, but in Hines site, here’s the thing.

None of them were nearly as enjoyable as I probably expected them to be when I did achieve something. Right. In fact, the excitement usually lasted much less than a day, right? Most of the, the, the, the excitement was gone in a matter of moments. And then it was back to chasing the next goal. But the things I do remember the things that did bring me fulfillment and, and enjoyment were the journey, the, the practices and games and relationships as a player and as a coach being in the weight room training with my best friend as a, you know, a training partner, the, the excitement and, and the, the actual work about creating something new and building something as a business owner. It, it, it’s kind of like maybe the, the best analogy I could give you that, that, that is at least helped me wrap my head around this. It’s kinda like saying, Hey, I want to raise my child to be a happy, healthy, successful adult, but you know, the, the funds in that journey with them. Yeah. I, it’s fun to be able to look at them and say, Hey, they’re, they’re wonderful, but you know, all those moments spent with them along the way. Those are the memories. Those are the things that you’re excited about.

So enjoying each day in your process and, and winning those things personally and professionally, that’s, what’s gonna add up to these wonderful accomplishments, but those day themselves, those are the, the best accomplishments of all. So the, the next thing that, that I wanted to touch on was something that, that has become very apparent over time is just, don’t wait the right time is right now. And honestly, waiting for the perfect circumstances, the perfect time. I mean, it just never comes right. The, the right time is usually now or pretty close to right now. Thinking you need a bunch of experience, big mistake experience comes for, I’m actually doing things becoming a head college baseball coach at age 23. I was the youngest head coach in the country for a couple years. It taught me more about coaching college baseball than any set of books or courses or anything like that could have ever taught me. Sure. I, I made so many mistakes.

I could write a book about out all the things I did wrong, but I, you know, I learn from those mistakes and I move on professionally, there are no shortage of opportunities, but each opportunity is gonna pass. If you don’t act now, personally, it’s kind of the same thing. Right? do it now. That’s one of the things I think I take a little bit of pride in with with, with our boys is I’m not one of those people who says, Hey, you know what I’ll, I’ll be ready in an hour. I’ll be ready in a half hour. And then that stuff drags out when it, when there’s an opportunity, I’ll put off the work that I’m doing. And I’ll go be in that moment, because I know that at some point they stop asking, right? So I, I will go engage with the opportunities there. So, you know, from my, from my perspective, I I’d rather take action and not miss the chance. And I’d rather be too early than too late. Next lesson I wanna touch on is this idea that I’ve always had of developing your own process too often. People want to just kind of cut and paste somebody else’s way of operating.

They wanna say, Hey, I’m gonna copy what this person does, or I’m gonna copy what that model is. And, you know, that’s, that’s tough, right? I mean, I, I’ve seen people try to teach time management that didn’t have kids and weren’t married to, to people that had a host of personal obligations and responsibilities. And to think that you can just import that verbatim. I is crazy to me. See, I think you need to create your own personal operating system. Right? How do you start your data set you up for success? How do you do your best work? When do you do your best work? How do you best bend, blend your personal and professional responsibilities in life? You know, so any system I, I think can, can work, you just have to document it and repeat it and refine it, but you are the one who is gonna have to live in it. So borrowing something kind of stock off the shelf or somebody else, instead of saying, okay, how do I adapt this to my personality, my goals, my circumstances, you know, I, I think that’s, that’s the answer is taking all these smart ideas and, and, and things that have worked for other people, but then adapting them to you.

And then kind of on the heels of that, I, I think we should each make our own set of guardrails our own life rules, if you will. And, you know, I’ve talked for years about building your ideal business, which is essentially kind of rooted in creating your ideal life. And a lot of it is playing by your own rules. And I don’t mean being, you know, some Renegade or some rebel or whatever else it’s just doing what you, you know, doing things in a way that makes sense to you, right. Setting some, some boundaries and saying, okay, I’m going to stop work at this time. I’m going to take these days off. My phone is gonna be on silent or in the other room. So I’m not always on call. You can establish your rules for me. I’ve got guard rail about travel time with family types of clients, jobs, or roles that I’ll take on because it’s my life, it’s my business. And that’s part of why I created a business. So I could do things in a way that I had more control over. So if you have that control, you kind of have to utilize it. And, and one of the things that I think has helped me with that, a great deal is choosing to do fewer things better.

Now, this is one that I’ve learned the hard way too many businesses that, that spread me too, too thin for many years. And it worked out fine in some cases, right? Because it provided me with a lot of opportunities and experiences that honestly, I don’t know if there’s anybody else in our industry, who’s done so many diverse types of things from fan sounding franchises, to having certification organizations, to, to owning drop ship food companies. And, and then having local physical facilities, all, all that stuff. I’ve got to do a ton of things, but, but I also know that trying to do 20 things great, makes doing, you know, makes you really kind of average at all 20. So whether it’s talking about single tasking or doing things sequentially, or simply being present and getting good at fewer things, the idea is things off and be great at a handful of things. And then once you’ve established yourself, if you wanna layer something else on next, totally fine. So those are the lessons I wanted to touch on in this episode. And I’ll be back with a few more in a following episode, and hopefully these are helpful to you because honesty they’ve been the foundation of virtually Every Success that I’ve been able to enjoy.

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