Show Notes

  • Old homes with “good bones” are the best to renovate
  • You don’t always have to start from scratch
  • Feel free to recycle your winners
  • Just because you’re bored with you, doesn’t mean clients are
  • If you’ve had success in a marketing channel, use it again
  • Update old winners with the new facades
  • Treat your old programs as templates for new programs
  • Revisit older paths and dust off successful offers

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