Show Notes

  • Many people really struggle with this
  • Sell people what they want
  • Too many only sell what they want themselves
  • Show prospects how you can lead them to a dream result
  • Ideally, give them a timeframe
  • Learn what they believe is keeping them from results
  • Address and solve those issues
  • Reduce risk and get prospect to act now
  • Make perceived value higher than cost

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