Show Notes

  • Certain things never change
  • People always want to look and feel better
  • They wanted to 100 years ago and now
  • Focus on clients’ feeling, not on tactics
  • People will always do better with a hand to hold
  • They always do better with coaching
  • We need mentorship
  • Tools are not a differentiator
  • Credentials are inconsequential
  • Outcome is what is important
  • Convenience is key in the Amazon age
  • Clients must feel like they got value for the investment of time and money
  • Community is extra valuable
  • Clients wants to feel important and valued

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