Once you have a prospect that has engaged and potentially wants to work with you, you need to employ a solution-based approach to sales.
Selling access to equipment or workouts has become a commodity.
If you don’t want to compete on price, becoming the best solution for that prospect is key.
You need to make it clear how you can solve the problems your prospect is facing and how you can help them go from where they are to where they want to be.
With the right sales approach, you can sell at higher prices and enjoy increased profits, while also onboarding better clients who are a fit for you and your business.
A simple, personal conversation where you talk about the results each prospect wants to achieve, what has to happen to get there and how you can help...if done right...can grow a businesses revenue by 20-50%.