Eric Ruth – Show Notes
Starting in 1998 with just over $300 in seed money, Eric Ruth built four successful businesses that have generated tens of millions in revenue, and created a charitable fund raising project that’s produced over $1 million in donations. Over the years, Eric has created hundreds of marketing tools, campaigns and systems that produce client-generating, money-making results for local business owners, including The Referral Challenge.
Eric shares that in 1998, he was working as a direct response copywriter, which sharpened his marketing skills. He met a great mentor by the name of Craig Fort, who encouraged Eric to pursue information marketing.
He stared a company called Fitness Marketing Systems and it grew to a point where it became a full-time venture.